Does the name help you find where your going ?

Robin WilliamsonLofthus Brands, Lofthus Graphics, Lofthus Signs, Lofthus Wayfinding, Uncategorised

Healthcare wayfinders use user-friendly terms such as ‘kidney’ and ‘blood tests’ to describe the function of a department in the belief that these are easier to understand. But would further simplification and the removal of all medically-related terms improve the end users’ wayfinding ability without damaging the perception of the institution? In healthcare environments users are expected to navigate their … Read More